Data Protection

Privacy Policy

Last updated: July 1, 2026

Synthro Search Privacy Policy

Last updated: 01.07.2026

This Privacy Policy explains how TECH FOX LTD, trading as Synthro Search, collects, uses, stores and protects personal data when you visit our website, create an account, use our platform, contact us, receive marketing from us, or otherwise interact with our services. Synthro Search is a business intelligence and company discovery platform designed to help professional users research companies, markets, contacts and business opportunities. By using Synthro Search, you acknowledge that we may collect and use your personal data as described in this Privacy Policy.

1. Who We Are

Synthro Search is operated by:

Company name: TECH FOX LTD
Trading name: Synthro Search
Company number: 13850987
Registered address: 71-75 Shelton Street, Covent Garden, London, England, WC2H 9JQ
Contact email: info@synthrosearch.com For the purposes of UK data protection law, Synthro Search will usually act as the data controller for personal data we collect from our users, website visitors, customers and contacts. In some cases, where we process personal data on behalf of a customer, we may act as a data processor. Where required, this will be covered by a separate Data Processing Agreement.

2. What Personal Data We Collect

We may collect the following personal data:

Account and User Information

This may include:

first name;
last name;
business email address;
company name;
job title, where provided;
user login details;
account status;
subscription plan;
usage history;
credit usage;
support requests;
communication history.

Payment and Billing Information

Where you purchase a subscription, credits or add-ons, we may collect billing-related information, such as:

billing name;
company billing details;
invoice information;
payment status;
plan type;
subscription renewal status;
purchase history. We may use third-party payment providers to process payments. We do not intend to store full payment card details directly on our own systems.

Website and Analytics Data

When you visit our website or use our platform, we may collect technical and analytics information, including:

IP address;
device information;
browser type;
operating system;
pages visited;
time spent on pages;
referral source;
approximate location;
user interactions;
cookie identifiers;
analytics events. We use Google Analytics on our website. Google Analytics may collect information about how visitors use our website and may use cookies or similar technologies to do this.

Marketing Information

Where permitted by law, we may collect and use information for marketing purposes, including:

name;
business email address;
company name;
marketing preferences;
opt-in status;
opt-out status;
engagement with marketing emails.

3. How We Collect Personal Data

We may collect personal data when you:

visit our website;
create an account;
subscribe to Synthro Search;
purchase credits or add-ons;
use the platform;
complete a form;
request a demo;
contact us by email or through our website;
respond to marketing;
opt in or opt out of marketing;
interact with our support team;
use features within the platform. We may also receive limited personal data from third-party services that support our website, analytics, hosting, payments, communications or platform operations.

4. How We Use Personal Data

We may use personal data for the following purposes:

To Provide Access to the Platform

We use your personal data to:

create and manage user accounts;
authenticate users;
provide access to Synthro Search;
manage subscriptions;
allocate credits;
track credit usage;
provide platform features;
manage account permissions;
provide customer support.

To Operate and Improve the Platform

We may use personal data to:

monitor platform performance;
understand how users interact with the website or platform;
improve features;
fix bugs;
test new features;
secure the platform;
prevent misuse;
analyse usage trends;
improve user experience.

To Communicate With You

We may use your contact details to:

respond to enquiries;
send account-related messages;
send service updates;
send billing notices;
notify you of important changes;
provide support;
send security alerts;
contact you about your account.

For Marketing

We may use your name, business email address and company information to send you marketing communications about Synthro Search, including product updates, new features, offers, newsletters, events or relevant business content. Where required by law, we will ask for your consent before sending marketing emails. In other cases, we may send marketing communications where the law allows us to do so, including where we have a legitimate interest in promoting our business to relevant business contacts. You can opt out of marketing emails at any time. All marketing emails will include an unsubscribe option or clear instructions on how to opt out.

For Legal, Security and Compliance Purposes

We may use personal data to:

comply with legal obligations;
enforce our Terms and Conditions;
prevent fraud;
protect our rights;
protect users and customers;
investigate suspicious activity;
manage disputes;
comply with tax, accounting and regulatory requirements;
respond to lawful requests from authorities.

5. Our Lawful Bases for Processing

Under UK data protection law, we must have a lawful basis for using personal data. Depending on the situation, we may rely on one or more of the following lawful bases:

Contract

We use personal data where necessary to provide Synthro Search to you or your organisation. For example, we need your name and email address to create your account and give you access to the platform.

Legitimate Interests

We may use personal data where we have a legitimate business interest, provided your rights and freedoms do not override that interest. This may include:

improving the platform;
securing the service;
communicating with business users;
understanding website and platform usage;
preventing misuse;
promoting Synthro Search to relevant business contacts;
managing customer relationships.

Consent

We may rely on consent where required by law, for example for certain marketing communications or certain cookies and tracking technologies. Where we rely on consent, you can withdraw your consent at any time.

Legal Obligation

We may process personal data where necessary to comply with legal obligations, such as tax, accounting, regulatory or legal record-keeping requirements.

6. Marketing Communications

We may send marketing communications to business users, prospects and customers. Depending on your location and the applicable law, we may send marketing communications:

where you have opted in;
where we have a lawful basis to contact you;
where you are an existing customer and we are contacting you about similar products or services;
where local law allows business-to-business marketing without prior opt-in, provided you can opt out. We will not knowingly send marketing communications where doing so would breach applicable law. You can opt out of marketing communications at any time by:
clicking the unsubscribe link in an email;
following the opt-out instructions in the message;
contacting us at info@synthrosearch.com. Opting out of marketing will not stop us from sending important service, security, billing or account-related messages.

7. Cookies and Analytics

We may use cookies and similar technologies on our website and platform. Cookies may help us:

keep the website working;
remember preferences;
understand how visitors use the website;
measure website performance;
improve the platform;
analyse traffic sources;
monitor errors and usage trends. We use Google Analytics to understand how visitors interact with our website. Google Analytics may collect information such as your IP address, device information, browser information, pages visited, time on site, referral source and interactions with the website. Google may process this information in accordance with its own policies and settings. Where required by law, we will ask for consent before placing non-essential cookies or analytics technologies. You can control cookies through your browser settings and, where available, through our cookie banner or cookie preference tools.

8. Sharing Personal Data

We may share personal data with trusted third parties where necessary to operate Synthro Search. This may include:

hosting providers;
cloud infrastructure providers;
analytics providers, including Google Analytics;
payment processors;
email and communication providers;
customer support tools;
professional advisers, such as accountants, lawyers or insurers;
regulators, authorities or law enforcement where required by law;
potential buyers, investors or advisers in connection with a business sale, investment, merger or restructuring. We do not sell your personal data. Where we use service providers, we take reasonable steps to ensure they only process personal data as needed to provide their services and protect it appropriately.

9. International Transfers

Some of our service providers may process personal data outside the United Kingdom or the European Economic Area. Where personal data is transferred internationally, we will take steps designed to ensure that appropriate safeguards are in place, where required by law. These safeguards may include adequacy decisions, standard contractual clauses, international data transfer agreements, or other lawful transfer mechanisms.

10. How Long We Keep Personal Data

We keep personal data only for as long as reasonably necessary for the purposes described in this Privacy Policy. This may include keeping data for:

as long as you have an active account;
as long as needed to provide the platform;
as long as needed for billing, tax and accounting records;
as long as needed to resolve disputes;
as long as needed to comply with legal obligations;
as long as needed to maintain security records;
as long as needed to honour opt-out preferences. If you close your account, we may retain some information for a reasonable period where necessary for legal, security, accounting, compliance or legitimate business purposes. Marketing opt-out records may be retained to ensure we do not contact you again for marketing.

11. How We Protect Personal Data

We take reasonable technical and organisational measures to protect personal data. These may include:

access controls;
account authentication;
secure hosting;
restricted access to user data;
monitoring for misuse;
backups;
internal policies;
use of reputable service providers. However, no online platform, database or transmission method is completely secure. We cannot guarantee absolute security. You are responsible for keeping your account login details secure and notifying us promptly if you suspect unauthorised access.

12. Your Rights

Depending on your location and the applicable law, you may have rights over your personal data. These may include the right to:

access your personal data;
correct inaccurate personal data;
request deletion of personal data;
restrict how we use your personal data;
object to certain processing;
object to direct marketing;
withdraw consent where we rely on consent;
request a copy of your personal data;
complain to a data protection authority. To exercise your rights, contact us at: info@synthrosearch.com We may need to verify your identity before responding to your request.

13. Complaints

If you are unhappy with how we handle your personal data, please contact us first so we can try to resolve the issue. You also have the right to complain to the UK Information Commissioner’s Office.

Website: https://ico.org.uk
Telephone: 0303 123 1113 If you are located outside the UK, you may also have the right to complain to your local data protection authority.

14. Business Contact and Platform Data

Synthro Search may provide access to business-related company and contact data within the platform. This may include information about businesses and professional contacts, such as names, job titles, business email addresses, company affiliations and other business-related details. Such information may come from public sources, company websites, third-party providers, official registers, customer-provided information or other lawful sources. If you use business contact data from Synthro Search, you are responsible for ensuring your own use of that data complies with applicable privacy, data protection, direct marketing and electronic communications laws. This Privacy Policy mainly explains how we use personal data relating to our own website visitors, platform users, customers and contacts.

15. Children

Synthro Search is not intended for children. We do not knowingly collect personal data from children. If we become aware that a child has provided personal data to us, we may delete it.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make material changes, we may notify you by email, platform notice or website notice. The updated version will apply from the date shown at the top of the policy. Your continued use of Synthro Search after the updated policy is published means you acknowledge the updated Privacy Policy.

17. Contact Us

If you have any questions about this Privacy Policy or how we handle personal data, contact us at:

Company: TECH FOX LTD
Trading name: Synthro Search
Email: info@synthrosearch.com
Address: 71-75 Shelton Street, Covent Garden, London, England, WC2H 9JQ
Company number: 13850987